How to survive as an artist with selling artworks to Hotels?
For artists, especially those who make a living to sell painting, the important keyword of survival is always in their minds. The field of art is a specificity in that you do not belong to a specific group and you have to monetize your own income. With the exception of some star artists, it seems very difficult to survive in the realm of art like a jungle. I have shared these difficulties with the people around me. At this time, my friend Emilia sent me the information below. (Thanks again Emilia!)
And I would like to briefly introduce it as an article that is helpful for artists who are trying to sell their paintings. This article was summarized in the article, "how to make money selling artworks to hotels", in the profitableVenture magazine.
If you know you are good at selling stuff and you would like to make your own business but need enough capital to launch the business, you can consider selling artworks to hotels.
Selling artworks to hotels require little or no startup capital and it is very profitable. Selling paintings to hotel has a potential because artists are both the producer and the distributor.
For the process, artist have to research the market and gather the related information to get the address and details of all the hotels within your reach. Artist should also get info on the price range hotel owners may be willing to pay for artworks, the kind of paintings that is in high demand. You can make any artworks based on your client's specifications.
Next, design your business plan and strategies. If you have confidence with your plan and idea about it, you can write your business map to make your idea real. Your business plan spells out how you will go about marketing your artworks to hotels and it has to be included with your marketing strategies, source of your works, customers retention strategies, how to raise startup capital, and how to manage the inflow of cash.
After then, print your business card. Your business card and your phone is the most important tool in the business. Most of all, your business card is well printed and it clearly states the kind of business you are into and how you can be contacted.
With making your business, you have to create a website to display your artworks.
The last, approach hotel owners to market your artworks.
Since your idea of selling artworks is to sell to hotels, then all you need to do is to make a list of all the hotels within your reach, and then approach them to market your artworks. You can start with phone calls and then book an appointment to see the hotel manager or the owner of the hotel.
If you artworks are good and they are affordable, you would not struggle to see them.
Usually, hotel buy their paintings for display from art galleries, art expos, and exhibitions, from artwork dealers, online sources, and directly from the artists of their choice.
Therefore, hotels buy the paintings displayed in their lobbies and as a matter of fact, most standard hotels hire interior decors to help them source art objects that will help beautify their hotel facility. Art collectors always wish to find a piece that expresses something new in a comforting way or something familiar that is depicted in a manner that is bold, exciting, and fresh.
How To Sell Your Art to Hotels & Businesses: 4 Tips from Indiewalls' Senior Art Curator
That's what I always feel whenever I read this kind of article, but it seems that no matter how useful information is, unless you jump in and try it yourself, it's just useful information.
But when this article is helpful, it's time to check the hotel's needs. It may be helpful to know that there is such a niche in a business where the needs of each other are met to produce good results.
Myungja Anna Koh