The Book with No Pictures By B.j. Novak.

The Book with No Pictures By B.j. Novak.

​One day my child borrowed a book from the school library. She was excited and showed me this book. “Mom, there aren’t any pictures in the book!” I was interested in this book.

​When I open the cover of the thick book, a similar message appears on the next page, warning that there are no pictures in this book.

​It might not be fun because there are no pictures. But it was fun.

​The author keeps emphasizing that there are no pictures, but there are colors and fonts. In other words, typography is used to create fun. Fonts, typography, and calligraphy are also forms of art and can be considered paintings in a broad sense.

​In other words, the design is created using the alphabet, fonts, and symbols. The meaning of 'picture' here probably means illustration.

This is a good book that makes you think about fonts and typography.

Typography

Typography is defined by Merriam-Webster’s as the style, arrangement, or appearance of printed letters on a page. When selecting the typeface(font)for your documents, careful consideration should be given to ensure it conveys the correct message. Your goal is to blend the images, typeface, and layout on the page to engage the reader. Choice of typefaces, size, alignment, color, and spacing all come into play.

Typeface Matters

The type of font you choose to use says a lot about you and more importantly has an impact on how your audience feels about the trustworthiness of the information you are sharing.

Baskerville is the most widely trusted font according to a study conducted by the New York Times. In the first part of the study, New York Times readers were presented with the same scientific study but in different typefaces: Baskerville, Computer Modern, Georgia, Helvetica, Comic Sans, and Trebuchet. In the second part of the study, a quiz was administered to evaluate whether the Times’s readers found the study’s conclusions believable. Approximately 45,000 people completed the quiz, and the results were evaluated to see which fonts inspired more confidence in the research and which fonts made the information appear less believable. Baskerville was the clear winner, but Computer Modern was close behind.

* Reference: Infographic Resume by Hanna Morgan.

Just the type of font like this can give the other person trust and provide fun. It can also attract the attention of others, become an object of marketing, or literally become art.