What Is Amazon A+ Content? A Powerful Tool to Elevate Your Book Page

What Is Amazon A+ Content? A Powerful Tool to Elevate Your Book Page

While exploring my Amazon KDP dashboard recently, I came across a feature that can make a huge difference for self-published authors: A+ Content.
If you're looking for a way to make your book detail page more engaging, informative, and visually appealing, this is a tool worth using.

What Is A+ Content?

​A+ Content allows you to add enhanced visuals—such as images, text blocks, comparison charts, and custom modules—to your book’s product detail page on Amazon. It gives potential readers a deeper look into your book, helping them connect emotionally before they click "Buy."
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With A+ Content, you can:

• Showcase interior illustrations or sample pages
• Introduce your characters or series
• Share your creative inspiration or teaching philosophy
• Include age recommendations, educational benefits, or theme overviews
• Compare related titles or show reading levels

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Why Use A+ Content?

​Here’s what A+ Content can do for your book:

• Increase conversions: Visual content helps readers make quicker and more confident buying decisions
• Strengthen your brand: Establish your unique voice, tone, and identity as an author or illustrator
• Stand out in a crowded market: Compete with traditionally published books with a polished, professional listing
• Support series building: Use charts or modules to promote other books in your collection

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How to Get Started

• Go to your KDP Dashboard > Click on the Marketing tab

• Select your Marketplace (e.g., Amazon.com)
  
• Click “Manage A+ Content”
  

• ​Choose a layout and upload your images and text

1. Submit for review (Amazon usually takes 1–2 business days)
   

Helpful links:

• Getting Started with A+ Content
  
• A+ Content Guidelines
  

My Plans for A+ ContentAs a children's book author and illustrator, I plan to use A+ Content to:

• Show 2–3 sample spreads from the book
  
• Highlight key characters and scenes
  
• Provide a "Why you'll love this book" checklist
  
• Include a short artist’s note about the story behind the story
  

This not only adds visual interest to the listing but helps readers—and parents—connect more deeply with the book before purchasing.

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 Final Thoughts

​A+ Content isn’t just about adding pretty images. It’s about telling your story beyond the pages, building trust, and creating a richer experience for your readers.
If you’re a self-published author, this is a simple but powerful way to make your book stand out, especially in competitive categories like children’s books or nonfiction. And the best part? It’s completely free to use.
So if you haven’t explored A+ Content yet—this might be the perfect time to start.